It starts with a conversation.
It ends with a song that's uniquely yours.
Six simple steps — with Peter and your story at the heart of every one.
The six steps of your Say It In Song journey
Begin Your Song
Choose your Personalised Song and any keepsakes, video or Rush option you'd like. Complete your order securely online.
Book Your Story Call
Once your order is confirmed, choose a convenient time for your approximately 30-minute Story Call with Peter. Peter will call you — there's nothing complicated to set up.
Tell Your Story
Peter will have a relaxed conversation with you about the person, memories, moments and stories that matter, along with the musical style, energy and feeling you'd love the song to have. You don't need to prepare a perfect story — Peter will guide the conversation.
Your Song Takes Shape
Peter uses everything shared during your Story Call to shape the story, lyrics and creative direction for your song. AI music technology is then used as part of the creative process to bring that direction to life.
Receive Your Songs
You'll receive two finished versions of your personalised song, using the same lyrics in two different musical styles. Standard creation time is approximately 3–5 business days following your Story Call. If you've added Rush Creation and it was available, your songs are ready in 1–2 business days.
Keep It. Gift It. Treasure It.
Your finished songs are delivered digitally. If you've chosen a Keepsake Gift Box + USB, Framed Lyric Keepsake, Keepsake Bundle or Personalised Video to Your Song, those become part of the finished experience too.
Every song begins with a story.
Tell Peter yours, and let's turn it into something you'll always have.
