The storyteller
behind Say It In Song.
Every great song starts with a story worth telling.

The storyteller behind Say It In Song.
Every great song starts with a story worth telling.
Peter has spent a lifetime connecting with people through stories, music and entertainment. At Say It In Song, that experience comes together in something deeply personal.
It starts with a relaxed conversation.
Peter listens to the memories, people, places and little details that make your story yours — the things that might never make it into a photograph, but mean everything to the people who were there.
From that conversation, Peter finds the heart of the story and shapes it into the words, emotion and creative direction behind your personalised song.
Technology helps bring the music to life, but the story itself begins somewhere much more human — with a conversation between you and Peter.
Your memories. Your story. A song created to keep them alive.
Three quiet rules.
Listen First
Every commission begins with a long, unhurried conversation. No prompts. Just presence.
Craft Slowly
We take time and we take care. Stories are shaped. Words are refined. Nothing is rushed. The result is worth the wait.
Honour Truth
We write the story that is, not the story that flatters. That’s what makes it timeless.
“When mum heard her song for the first time, she cried. Then she asked us to play it again. We’ve played it every Christmas since.”

